The holidays provide a great opportunity to connect with your customers on a more personal level. What better way to do that than with a holiday card? Ditch the sales pitch and send something that shows you care!
Pick The Perfect Greeting
Happy Holidays, Cheers, Season Greetings - there’s no right way to say you care around the holidays. However, we recommend you keep it inclusive and be aware that not all customers may have the same religious beliefs.
Make Them Laugh
Don’t be afraid to have some fun with it! The holidays are stressful and who doesn’t like a good laugh?
Make The Most of Your Message
Keeping it short and sweet is great, but this also can be a good opportunity to share exciting news from the previous year or big things to come in 2017. If you choose to go this route, make sure it doesn’t come off like a sales pitch.
Make it Personal
Including a photo of the team is a great way to remind your customers that you’re a group of people, just like them, trying to navigate a busy time of year!